Generative AI and The Art of Graphic Design and Motion Graphics Hardcover – May 12, 2025

Graphic design was never about the technology it is created with, but the evolving work that define it. The tools have changed beyond recognition across the past century — and will continue to change — but the judgment that makes a design work has remained a distinctly human trait. That is what this book is about. Written by a practitioner who started with paste-up boards and a scalpel and is now working squarely within the era of generative AI. This book covers the full arc of a discipline in constant motion. The foundations of layout and typography. The principles that have outlasted every technological shift. The designers and movements that shaped the field. And the tools of the present moment — assessed without either enthusiasm or alarm. AI is neither celebrated nor dismissed here. It is simply worked with — examined from inside a creative process that predates it by decades. How to use it as a creative partner rather than a crutch, maintain a point of view when the tools can generate infinite variations of everything, and think critically in a landscape that rewards speed and punishes imperfection. This book is an in-depth look at graphic design at every level and in every field — an honest, introspective window into a discipline that has never stood still and shows no sign of starting Read more