New Arrivals/Restock

Hydrating Shampoo – Moisture Boost for Dry, Damaged, or Frizz-Prone Hair – Lightweight, Nourishing Cleanser with Botanical Extracts & Plant Proteins – Sulfate-Free & Color-Safe – Liter

flash sale iconLimited Time Sale
Until the end
06
10
03

$42.00 cheaper than the new price!!

Free shipping for purchases over $99 ( Details )
Free cash-on-delivery fees for purchases over $99
Please note that the sales price and tax displayed may differ between online and in-store. Also, the product may be out of stock in-store.
New  $70.00
quantity

Product details

Management number 229723451 Release Date 2026/05/31 List Price $28.00 Model Number 229723451
Category
  • Deep Hydration for Dry, Dehydrated Hair – Pure NV Hydrating Shampoo delivers intense moisture to parched strands using a sulfate-free, pH-balanced formula enriched with Aloe Vera and Panthenol (Vitamin B5); perfect for dry, brittle, frizz-prone, or overprocessed hair needing a moisture revival.
  • Keratin-Infused Strength & Repair – Formulated with Hydrolyzed Keratin and Collagen, this shampoo targets weakened, damaged, or chemically-treated hair by rebuilding strength, boosting elasticity, and reducing breakage from heat styling and coloring.
  • Sulfate-Free & Color-Safe Daily Cleanser – Gently cleanses without harsh detergents like sulfates or sodium chloride; safe for color-treated, keratin-treated, and chemically-processed hair, it helps maintain color vibrancy while preserving hair health.
  • Botanical NV Complex for Nourishment & Shine – Powered by a professional-grade blend of Apple, Blueberry, and Eggplant Extracts, this natural shampoo for dry hair infuses antioxidant-rich nutrients that nourish the scalp, enhance shine, and promote healthy growth.
  • Frizz Control + Humidity Protection – Tame frizz, flyaways, and puffiness with a lightweight, non-greasy formula that smooths the cuticle, seals in moisture, and creates a protective barrier against humidity and environmental aggressors.
  • Safe for All Hair Types & Textures – Whether you have thick, curly, fine, wavy, or straight hair, this versatile daily shampoo supports your natural texture, adds manageability, and leaves hair soft, sleek, and easy to style.
UPC 852678003933
ASIN B01885YNBA
Hair Type Frizzy
Item Form Shampoo
Brand Name Pure NV
Scent Name Sage
Unit Count 33.8 Fluid Ounces
Item Weight 2.1 Pounds
Manufacturer American Culture Brands
Liquid Volume 33 Fluid Ounces
Number of Items 1
Product Benefits Hydrating
Active Ingredients Keratin + Collagen Protein Complex This reparative blend of Hydrolyzed Keratin and Hydrolyzed Collagen strengthens the hair shaft, rebuilds elasticity, and reduces breakage. Ideal for damaged, brittle, or chemically treated hair, it smooths the cuticle, restores protein balance, and improves resilience with every wash. A powerful duo for dry, keratin-depleted hair that needs repair, structure, and long-lasting strength., Panthenol (Vitamin B5) + Aloe Vera This moisture-locking combination deeply hydrates and softens hair while soothing and balancing the scalp. Panthenol attracts and retains moisture to improve elasticity and shine, while Aloe Vera calms irritation and boosts overall softness. Together, they leave hair feeling silky, manageable, and revived—perfect for dry, frizz-prone, or sensitive hair and scalp types., Superfruit Botanical NV Complex A proprietary blend of antioxidant-rich Apple and Blueberry Extracts paired with Eggplant Extract, this complex delivers vitamins, phytonutrients, and scalp-rejuvenating benefits. It protects against environmental damage, boosts shine, and supports healthy hair growth. Great for restoring vibrancy, scalp vitality, and long-term hair health using nature-powered ingredients., argan_oil
Material Type Free Paraben Free, Phthalate Free, Silicone Free, Sodium Chloride Free, Sulfate Free
Suitable Hair Color All Hair Colors
Age Range Description All
Manufacturer Part Number 7-01889033
Recommended Uses For Product Color Protection, Dandruff, Dryness, Dullness, Frizz, Hair Breakage, Hydration, Moisture, Protection, Repair, Scalp Care
Other Special Features of the Product Antioxidant and Vitamin-Infused Scalp Care - Enriched with apple and blueberry fruit extracts, argan oil, and pomegranate seed oil to nourish the scalp, deliver antioxidants, improve hydration retention, and protect both scalp and hair from oxidative damage and dryness., Keratin + Collagen Strengthening Complex Infused with Hydrolyzed Keratin and Collagen, this protein-powered shampoo reinforces weak, damaged strands and helps prevent breakage from heat, chemicals, or over-styling. Ideal for dry, brittle, or processed hair, it restores elasticity, smooths the cuticle, and leaves hair stronger, fuller, and visibly healthier after every wash., NV Complex Moisture Technology - Powered by our proprietary NV Complex—a blend of hydrolyzed keratin, vegetable proteins, and vitamin-rich botanicals—this shampoo strengthens hair structure, locks in hydration, boosts elasticity, and protects against environmental stress., Salon-Created, Eco-Conscious Formula - Crafted by professional stylists and tested daily in salons for performance and client satisfaction. Bottled in recyclable PET packaging, cruelty-free, vegan, and made in the USA using sustainable practices for a cleaner beauty footprint., Sulfate-Free, Color-Safe Formula Pure NV Hydrating Shampoo is free from sulfates and sodium chloride, making it safe for color-treated, keratin-treated, and chemically processed hair. It gently cleanses without stripping essential moisture or fading vibrant color, preserving salon results and protecting the hair’s natural pH balance while restoring softness, strength, and shine.

Correction of product information

If you notice any omissions or errors in the product information on this page, please use the correction request form below.

Correction Request Form

Product Review

You must be logged in to post a review