Good&All Purple Shampoo for Blonde & Grey Hair – Professional Toning Formula to Instantly Neutralize Brassy Yellow Tones & Hydrate Damaged Hair – Sulfate-Free, Unscented & Vegan – 13.5 fl oz

Good&All Purple Shampoo stops brassiness and yellow tones and it's designed for blonde, silver, and gray hair. Our potent formula with amodimethicone and niacinamide works to tone and repair damaged strands, adding shine and softness without heavy buildup. Niacinamide supports scalp health, reducing irritation and oiliness. This sulfate-free, paraben-free, 100% vegan, and cruelty-free shampoo helps you achieve and maintain salon-quality results at home. It provides a predictable toning result, making it a safe choice for revitalized, healthy-looking hair.

• INSTANTLY NEUTRALIZE BRASSY TONES FOR BLONDE, SILVER & GRAY HAIR: The potent violet pigment formula functions as an at-home toner, neutralizing stubborn yellow and gold hues in a single wash for a salon-fresh look between appointments.
• REPAIR & HYDRATE DAMAGED HAIR: Unlike drying shampoos, our formula with amodimethicone selectively repairs damaged strands, adds brilliant shine, and leaves hair soft and manageable without heavy buildup.
• SULFATE-FREE & 100% VEGAN: Our gentle formula is sulfate-free, paraben-free, 100% vegan, and cruelty-free, a clean and ethical choice for your hair. Achieve powerful results without compromising health.
• AVOID UNWANTED PURPLE TINTS: The perfect balance of pigment and moisture ensures powerful toning without over-coloring. This formula provides a predictable result, helping you achieve your desired shade without the risk of over-toning.
• UNSCENTED & GENTLE ON SCALP: Our formula is free of artificial fragrance, a common irritant. It is designed to be gentle on sensitive scalps, providing a thorough cleanse without irritation or discomfort.